Marketing insights for private practice owners
Practical, no-fluff guides to growing your therapy practice — from Google Ads and SEO to CRM automation and marketing strategy.
Featured Articles
Why Your Therapy Website Isn't Getting You Clients (And What to Do About It)
Most therapy websites look professional but convert at under 2%. Here's the real reason private practice websites fail to generate enquiries — and what actually fixes it.
The Complete Guide to Google Ads for Therapists in 2025
Everything you need to know about running Google Ads for a therapy practice — from keyword research to healthcare compliance to conversion tracking. A practical, no-fluff guide.
From 0 to £32k: How The Ash Counselling Filled Their Practice in 4 Months
How The Ash Counselling went from zero paid marketing to 49 enquiries, 32 bookings, and £32k in new revenue — all on a budget under £700/month.
All Articles
How to Get More Therapy Clients: 7 Strategies That Actually Work
Beyond Psychology Today and word of mouth — the seven strategies that consistently fill therapy caseloads, ranked by speed, cost, and sustainability.
The Case for a CRM in Your Therapy Practice
How a CRM system can save you 5+ hours per week, reduce no-shows, and ensure no lead ever falls through the cracks — without adding complexity to your day.
SEO for Therapists: A Beginner's Guide to Getting Found on Google
You don't need to be a technical expert to improve your SEO. Here's a practical, jargon-free guide to getting your practice found organically on Google.
How Much Should a Therapist Spend on Marketing?
A practical framework for thinking about your marketing budget — based on your revenue goals, your location, and where you are in your practice journey.
Meta Ads vs. Google Ads for Therapists: Which Should You Use?
Both platforms can work for therapy practices — but they work very differently. Here's how to decide which is right for your practice, and when to use both.
Google Ads Healthcare Compliance: What Therapists Need to Know
Google has specific policies around healthcare advertising that most therapists (and most agencies) don't know about. Here's what you need to know to stay compliant.
Why Your Therapy Website Isn't Converting (And How to Fix It)
Most therapy websites are built to look good, not to convert visitors into clients. Here's what's missing — and how a dedicated landing page changes everything.
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